Consensys is seeking a Product Marketing Manager to drive product-led growth for Linea, its ZK-EVM Layer-2 blockchain. This role is ideal for someone with experience in infrastructure technology, developer tooling, and blockchain, with a passion for market analysis and go-to-market strategies for technical audiences.
Responsibilities:
- Product Positioning & Messaging: Develop a deep understanding of technical personas to effectively onboard and excite them about decentralized networks. Craft compelling narratives for our rollup technology, developer tooling, and ecosystem features.
- Go-to-Market Leadership: Develop and execute GTM strategies for new product releases, protocol upgrades, and developer-facing tools.
- Content Creation: Partner with Product Management and Engineering to create high-impact marketing collateral such as product one-pagers, webpages, technical blog posts, videos, and slide decks.
- Competitive Intelligence: Analyze the Layer 2 and broader Ethereum ecosystem to inform positioning, pricing, and messaging.
- Developer Engagement: Collaborate with DevRel and ecosystem teams to communicate product value to developers through docs, workshops, and community events.
- Sales & BD Enablement: Equip internal teams and partners with the resources and training needed to articulate our value proposition.
Requirements:
- 6+ years of experience in product marketing, technical marketing, or solutions engineering-ideally in crypto, cloud, or infrastructure products.
- A proven track record of understanding technical personas and driving adoption of new and existing product lines.
- Strong grasp of Ethereum fundamentals, L2 scaling solutions (Optimistic and/or ZK rollups), and developer tooling.
- Experience crafting compelling positioning, messaging, and thought leadership content.
- Ability to simplify complex technical concepts into clear, engaging messages.
- Proven success launching and growing technical products or protocols.
- Excellent written and verbal communication skills.
- Experience working cross-functionally in fast-paced, remote environments.
Bonus Points:
- Active contributor or participant in Ethereum or other Web3 ecosystems.
- Prior experience working at a Layer 1 or Layer 2 protocol, crypto wallet, or DeFi project.
- Familiarity with tools like Dune, Etherscan, Hardhat, Foundry, or other developer stacks.
- Technical writing or open-source contributions.
Benefits:
- The salary range for US-based candidates is $102,000 - $144,000 USD (not including bonus, equity, or other benefits).
How to Apply
Interested in this position? Please submit your resume and cover letter through the application portal.
Apply Now